Thursday, May 15, 2008

There's No Such Thing as Bad Publicity


Baby Stein's a chip off the old Block

Like Father Like Son

Hank - 'We're Not Gonna Take It"

Hank Tells Yanks to Earn Their Money

Hank Says Yanks Must Play Harder

Does anyone else find it strange that Hank picked up right where papa George left off? How can Hank be just like his dad and cause all of this turmoil by yelling and making threats in the papers?
No one should be surprised. It's a 30+ year Yankee tradition to goad the papers into giving the Yanks free publicity. What I don't understand is - How come no one seems to understand that this is the Steinbrenner goal?
The message boards, blogs and papers are full of people telling Hank he's gotta shut his mouth, or agreeing with him, or calling him a blustering idiot like his dad...I beg to differ. The fact that we are talking about him at all is brilliant!

Rather than everyone talking about the Mets yesterday, Hank's comments made sure that he and the Yanks were the center of attention for the tabloid media. Rather than a back page of Ryan Church and his 4 RBI, or John Maine and his 2.81 ERA, the second citizen Mets were again relegated to second class status due to the rantings of Baby Stein. Hank is a business owner - he is getting a ton of free publicity for his business and does what is necessary to keep that coming.

Also, the whole Brain Cashman debate - Is he going to leave because of Hank? Is he upset by Hank's comments? Are the Yanks gonna sign him after this year? I don't buy any of that either. Cashman knows what baby Stein is up to and is 100% on board with it. The Yanks have had a policy of not signing players to deals until the end of their contract year is up. They are simply doing the same with Cash. I believe wholeheartedly that the Yanks and Cash probably have a deal in place for Cash to stay, but are waiting until the season is over to announce it.

I love it. The Yanks are, and should be, the center of the baseball universe. The papers love it because it helps them sell. The Yanks love it because it keeps people talking about them and gives them free publicity. Just make sure, as a fan, that you see it for what it is - a planned strategy; NOT the rantings of an idiot.

1 comment:

Anonymous said...

I agree with you on most of what you said but I don't believe Cash will be back if things don't turn out well. All you have to do is look back to last off season and the "offer" they made to Torre. I believe the same fate awaits Cash and I don't think that is a bad thing. We can say whatever we want about the Big George and Little Hank but they have delivered 6 championships doing things their way. It's time for Cash to move on.

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